Why Your E-Commerce Store Needs an FAQ Page

Let’s get the FAQs straight. A Frequently Asked Questions (FAQ) page is an important asset on any company’s website, and...

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Developing a Content Strategy

Content Is What Builds Trust, Proves Brand Quality And Tells Your Story. So How Do You Build A Plan Around...

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How to drive traffic to your website with zero budget

There are so many ways to pay for marketing and advertisements, but for all of my broke friends out there...

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The Anatomy of an Engaging Product Description

How to write product descriptions that sell Figuring out how to write a good product description is part art, part...

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6 Tips for Standing Out in a Saturated E-commerce Market

Sometimes working in e-commerce can feel like a giant game of Where’s Wally, and you’re the Wally. On the one...

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Why ecommerce stores need to get blogging, ASAP

A blog about blogs We’re going to get a bit meta right now. What is the point of a business...

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What are Meta Descriptions and Why are They Important?

That's so meta, man Meta Descriptions are a feature of Search Engine Optimisation that helps The Internet understand who you...

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Bootcamp Part One: An Overview of Online Marketing

Welcome to Part One of Ezra Firestone’s make-your-first-sale video course. It’s a free course aimed for entrepreneurs on the Shopify...

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Google and SEO: How Does The Behind-The-Scenes Stuff Work?

Your business wants to be found. It’s sitting on the internet, saying “Find me! Pick me!”. And yet, when your...

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