Branding

The First Steps to Building a Brand on Instagram

Roseanne Murphy
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In 2018, Instagram hit 1 billion monthly users. Not bad for a social media platform made up of square images, text... Read More

What's The Difference Between Branding & Brand Identity?

Ruby Andrews
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Often referred to as the ‘holy grail’ of marketing, branding is an essential pillar of any successful business. ‘Branding’ and... Read More

Brand Storytelling on Your eCommerce Store

Ruby Andrews
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Nowadays, it's becoming more and more difficult for eCommerce brands to stand out from the crowd. So, what's the solution? Brand... Read More

Why Your E-Commerce Store Needs a Unique Selling Proposition

Ruby Andrews
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So, what is a USP? What does your business do, that no one else does? If you’re having trouble answering... Read More

Logo Design Tips For Your E-Commerce Store

Anna Buchmann
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Often, the first thing you notice about someone is their smile. It’s also what you remember about someone with an... Read More

How To Select The Best Fonts For Your Website

Anna Buchmann
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What is the main function of the text on your website? To be read. And what makes text more or... Read More

Why Colour Is Important For Your Website

Adar Schneider
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Conveying your brand identity through colour Consumers place a 93% weight on visual appearance when making shopping decisions, with texture... Read More

Successful Rebranding in 4 Simple Steps Whilst Avoiding Common Pitfalls

Anna Buchmann
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“But is this really me?” A question you ask yourself every time you go shopping, mulling over a potential new... Read More

How to choose a Top Level Domain

Adar Schneider
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Top Level Domains, or TLDs, are domain extensions that can be customised. A domain extension is anything that comes after... Read More

Why ecommerce stores need to get blogging, ASAP

Adar Schneider
Posted in Branding by on

A blog about blogs We’re going to get a bit meta right now. What is the point of a business... Read More

Bootcamp Part One: An Overview of Online Marketing

Adar Schneider
Posted in Branding by on

Welcome to Part One of Ezra Firestone’s make-your-first-sale video course. It’s a free course aimed for entrepreneurs on the Shopify... Read More

Ecommerce 101: Branding For Beginners

Adar Schneider
Posted in Branding by on

Ah, the holy grail of marketing: branding. Branding refers to style and experience of your business that makes it clear... Read More


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