How to drive traffic to your website with zero budget
There are so many ways to pay for marketing and advertisements, but for all of my broke friends out there...
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How to gain a following and drive traffic, before you even launch
Quite a few people think that if they have a great product, the followers and buzz will come. The reality...
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New Feature: Shopping on Instagram
Shopping on Instagram changes the previous ‘Buy Button’ feature into an actual sales channel Sales Channels are all the places...
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How to run your entire store from your phone
Shopify’s got lots of tools to run your store, straight from your phone Most of the merchants we speak with...
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4 strategies and 18 tactics to increase sales with user-generated content
User-generated content (UGC) is a big buzz in marketing. It’s cheap, it can be a huge boost for sales, and...
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What’s the big deal with user-generated content?
What is UGC and how can you build a community around your brand? User-generated content, or UGC, is all of...
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Using Custom Audiences and Retargeting to Make Smarter Sales
You’ve definitely searched for something on Google, and then been given a targeted ad for that very thing on Facebook....
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Spy on Your Customers With Facebook Pixel (ok, not actually)
One Pixel To Rule Them All Facebook Pixel is a piece of code from Facebook that you can put in...
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Your Facebook Advertising Cheat Sheet
Why advertise on Facebook? Well, your mom uses it. In fact, 2 billion people use Facebook every month, and it’s...
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