How to get press coverage, for free

Getting mentioned in good press is almost a golden ticket. A break into media can snowball into national coverage and...

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Which is better for eCommerce? Shopify vs. Squarespace

There are quite a few good sites that businesses can host their store on. We’ve already covered Shopify vs. Magento...

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How to find investors for your new business

For any new business, no matter how good your idea is, you need money to get started. Developing your product...

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How to run your entire store from your phone

Shopify’s got lots of tools to run your store, straight from your phone Most of the merchants we speak with...

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What is A/B Testing?

Learn how to think like an A/B tester, and get better results every time. How do you know what actually...

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How to Create A Returns Process That Works for You and Your Customer

Returns. Often a sticking point for small companies that can’t really afford to lose money on processing returns or taking...

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One-page vs. Multi-page Checkouts

Gimme some context One of the biggest struggles for most e-commerce stores is The Abandoned Cart. You were so close!...

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How Return Magic can make your life way easier

Returns are such a headache...until now eCommerce is amazing. You can browse for something from your couch, send an item...

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4 strategies and 18 tactics to increase sales with user-generated content

User-generated content (UGC) is a big buzz in marketing. It’s cheap, it can be a huge boost for sales, and...

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