How to gain a following and drive traffic, before you even launch
Quite a few people think that if they have a great product, the followers and buzz will come. The reality...
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How to run your entire store from your phone
Shopify’s got lots of tools to run your store, straight from your phone Most of the merchants we speak with...
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Using Custom Audiences and Retargeting to Make Smarter Sales
You’ve definitely searched for something on Google, and then been given a targeted ad for that very thing on Facebook....
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Klaviyo or MailChimp? Let the best segmentation win
Email marketing platforms are getting good. Really good. We’ve talked a lot about MailChimp before, because it’s one of the...
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Why do pop-up windows actually work?
Pop Goes My Heart Some people love them, some people hate them. Ok so “some people love them” is a...
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MailChimp 101: Facebook Ad Campaigns
Facebook is the largest social media platform in the world - and most e-commerce businesses are trying to tap into...
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Announcing Instagram Ad Campaigns From MailChimp!
Let The Monkey Do The Talking MailChimp, one of the easiest and most powerful business email softwares, has just announced...
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MailChimp 101: Intro To MailChimp Reports
"Data analytics" can seem like a bit of a scary concept for those new to e-commerce and online marketing. We get...
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MailChimp 101: In Depth Segmentation
I think we should break up Segmentation means breaking down your contacts into groups. It lets you target different demographics more...
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